The Business Impact of Good Content Management

Summary

In this episode, Nils and Daniel discuss the evolving landscape of content management systems, focusing on WordPress and the importance of structured content. They explore the challenges of traditional content management, the need for decoupling content from pages, and how this approach can enhance user experience and scalability for businesses. The conversation emphasizes the significance of having a centralized content strategy to improve marketing efforts and customer engagement.

Chapters

00:00 Introduction to Content Management Systems
09:55 The Evolution of WordPress and Its Impact
20:06 Decoupling Content from Pages
30:02 Future of Content Management and User Experience

Keywords

content management, WordPress, digital products, user experience, content strategy, CMS, marketing, scalability, structured content, automation


The Business Impact of Good Content Management
Broadcast by